2025 EHL Experiential Luxury Forum

Wed, 8 Oct

EHL Hospitality Business School

EHL Hospitality Business School SA

The Diversification of Luxury BrandsAn Exclusive Forum | October 8 Join us for an insightful afternoon exploring how a few of the world’s most iconic luxury brands are redefining their customer journeys by stepping into the world of hospitality, and how some of the most prestigious luxury hospitality brands are facilitating these initiatives. Presented in partnership with Bearing Point, this exclusive forum will feature high-level panels led by CEOs and C-suite executives, focusing on: Panel 1: Conventional Luxury Moving into Hospitality Panel 2: New Types of Luxury Hospitality As traditional luxury sectors—from watchmaking and jewelry, to fashion—expand into hospitality, new opportunities emerge to deepen client engagement across categories. How can brands like Audemars Piguet and Aman Hotels & Resorts align their customer experiences? What can Ralph Lauren gain from diversifying into branded residences or co-working spaces? And how might hospitality giants like Four Seasons tap into the retail strategies of Moncler? Expect forward-thinking discussions, bold ideas, and cross-industry insights—hosted at the EHL Lausanne Campus.